My Blog

  • SWOT Analysis and Why It Is Important to the Self-Employed Business

    Starting your own business can be an exciting prospect, but it’s also something to be done with caution and care. A great way to get yourself thinking about this is to use SWOT analysis. This is a common analysis technique used by businesses and investors. SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. To fully understand it, let’s look at each area separately. Strengths These are not only what you’re…

  • Using a Multimedia Approach to Share Your Message

    Content creation online is a hefty commitment to your audience. You’ll constantly be creating for them – for your blogs, email autoresponders, social networking posts, info products, free reports and more. Everyone has a different set of skills they possess in how they communicate, but regardless of which one you feel you’ve mastered, you should always mix things up and provide a variety of formats for your audience. You may…

  • Use Blogging to Harness a More Mindful Life

    Mindfulness is a trend that’s growing in popularity. Not only does it alleviate stress, but it allows the person implementing it to live a life of abundance and personal satisfaction. Your thoughts are streamlined as opposed to being all over the place. In today’s hectic world, it’s easy for men and women alike to find themselves overwhelmed by options and chaos as they try to make decisions or simply enjoy…

  • How to Sustain Profits by Creating New Products and Services Related to Your Business

    One of the most important ways to sustain profits in your niche-related business is to create new products and service that your targeted audience will be eager to buy. You can accomplish this in a number of ways. The most obvious is the new product launch. If you know your niche well, chances are you should have a pretty good idea of what they really need and how much they…

  • Bask In Your Imperfections And Live Freely

    What’s wrong with being yourself? Nothing is wrong with it as long as you conform to what everyone else wants from you. This is not being yourself but a hollow version of someone else’s vision of you. Break free and learn to accept yourself as you are. Acceptance is not Surrender Have you read “Moby Dick”? Captain Ahab was so unhappy with himself that he pursued the white whale to…

  • Utilizing Social Media to Expand Your Reach

    When you’re just starting out online, one of the most burdensome things to think about is your budget. You’ll see established marketers discussing the returns they make on their investments in paid traffic options, but your budget doesn’t allow for that. An easy alternative that’s quite effective is to learn how to tap into the traffic that social media networks will provide for you. Used properly, meaning you’re not spamming…

  • Enjoying Imperfection: Why Being Imperfect Makes Perfect Sense

    INTRODUCTION The title doesn’t make any sense. Who wants to be imperfect? Well, who wants to spend their entire life being unhappy? The answer would be no one. But, that is what you are likely to do if you are always in search of perfection. Here, imperfection is not the opposite of perfection like good is the opposite of bad. Imperfection here, is rather a “freedom from perfection”. That is…

  • The Downside Of Perfection – The Opposite Of Loving Yourself

    At the end of the work day, most people are exhausted and want to rest. Rest is good and restorative. When you are on a quest for perfection, there is no such thing as rest. One is constantly in pursuit of an ideal, a quality, a body image that satisfies them via the satisfaction of others. It’s like being on a hamster wheel. This is the downside of perfection. What…