Experience and Essential Marketing Advice

My experience online includes managing and overseeing virtual global offices and entrepreneurs in countries around the world. I’m now offering my expertise in order to help those wishing to create their own online presence.

  • Building a Database of Loyal Subscribers

    Selecting a niche, building a site and catering to the information needs of your target audience is a great start to achieving success as an online entrepreneur. But you don’t want to rely on people to return on their own to see if you have anything new. You want to be able to reach out to them, share ideas with them, make recommendations and enjoy a two-way conversation that builds…

  • Analyzing Business Models to See What’s Best for You

    You can pick a niche and build a website, but you still have to do your due diligence and analyze the various business models to see which one (or more) will work best to bring you the kind of success that you’re after. There are dozens of business models you can consider to earn money from your efforts, but you may want to start with one of the five most…

  • Insurance Tips to Help Small Business Owners

    When starting a new business, the details may seem overwhelming. Many things that seem simple, like buying insurance, become more complicated when you add a business into the mix. That’s why it’s important to understand what kind of insurance is available, what you need and what you don’t. Here is a quick overview of the different types of insurance you may or may not need for your business. Whether your…

  • What You Should Know about Intellectual Property

    Modern technology has made it so much easier to get your materials out there. You can share ideas and pictures with the whole world and use it to make money. But just as it’s easier to share, it’s also easier to steal. That’s why it’s important to know the laws and protect yourself. Before we talk about the laws behind intellectual property, we should probably talk about what intellectual property…

  • Interactive Website 101

    As the internet gets more and more competitive, building an interactive website is more important than ever. What is an interactive website? Simply put, it’s a website which lets its visitors interact within the community, rather than just a static website which doesn’t offer the opportunity for feedback or interaction from the visitor. There are no specific rules or interactive models to include in your website, and you’ll need to…

  • The Effect of Interruptions on Performance

    We all know that interruptions can take a chunk of productive time out of our day, but many don’t realize how much time they actually consume. Sure, you might only spend five minutes on the phone, or talking to a co-worker, but then it takes you another minute to get back to your desk, get comfortable, get yourself concentrating and back on track. Even if it’s not a lot of…

  • Women Mentoring Women in Business

    Becoming an entrepreneur is exciting, but it can also be a bit scary. You’re stepping into uncharted territory, and even if you’ve taken all the courses and read all the books, some things are best learned by experience. But that doesn’t mean you have to leave these things completely to trial and error. Getting feedback and advice from fellow businesswomen can be a huge help to entrepreneurs who are just…

  • The Dangers of Being Inconsistent

    Starting your own business can be a great way to make income and have a more flexible career. There is one big problem with being your own boss, though – you are responsible for holding yourself accountable. This means that if you’re not the most disciplined and dependable person, you’re probably going to have problems running a consistent business. But, there is hope. The biggest problem with inconsistent work is…